Pinnedashwini asokanIs success binary?I’ve been thinking a lot about that Tony Hsieh article that showed up on Forbes this past week. As someone who has read his book, read…5 min read·Dec 7, 2020--2--2
ashwini asokan42: Notes on uncertainty, trust & faith in a post-pandemic, post-AI era (2024)I turned 42 last month. Quietly. No celebration. No pomp. No final aha moments that spotlighted the meaning of life. And yet, there’s been…4 min read·Dec 10, 2023----
ashwini asokanA note from Mom: circa 2023To the CEO, the founder, the angel investor, the market player.2 min read·Jun 6, 2023----
ashwini asokanOn Success & FailureThis year I’m reading extensively about failure & success. It seems like there is so much uncertainty in tech, seems like everyone is…2 min read·Jan 21, 2023--2--2
ashwini asokanOn being betterThere’s a place in my head that I try to go to every day. I want to be better. Every day.2 min read·Dec 29, 2022--2--2
ashwini asokanCareers & Startups: Moving past the ladder metaphorI spend close to 70% of my time hiring these days. When a startup is in growth mode, most of the team has moved from the early adrenalin…3 min read·Nov 19, 2019----
ashwini asokanPMF & GTM: 2 sides of the same coinNotes on building Enterprise SaaS6 min read·May 16, 2019----
ashwini asokanOn the changing nature of teamworkI read this fabulous piece this week on Medium. ‘Screen Time is changing our brain circuitry’: Maryanne Wolf unpacks how our brains behave…3 min read·Aug 10, 2018--1--1
ashwini asokanMoving past early stage: What it means to retain 50% women at your tech startup2 years ago I published “How we got to 50% women at my startup”. Much of my focus in the first 2 years of company building was on getting…6 min read·Jan 12, 2018----